Brett Payne's Victorian & Edwardian
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Jerome Limited were a countrywide chain of photographers who opened a branch studio in Victoria Street, Derby in 1929 (Craven, 1993). The 1932 edition of Kelly's trade directory gives their address as 33 Victoria Street. This building is on the south side of Victoria street to the east (or left) of F.W. Woolworth & Co.'s bazaar, and was previously occupied by William Orme, draper. Although the exact date is unknown, probably by 1934 Jerome had moved to new premises at number 26 Victoria Street, close to the corner with Green Lane, immediately adjacent and to the west (or right) of Woolworth's. Their former premises at number 33 were subsequently occupied by Jackson's Stores Ltd, house furnishers (Kelly, 1941). Craven (1993) states that Jerome Ltd's Derby branch remained open until 1949.
Type I Used early to mid-1930s Pre-printed postcard Vertical "JEROME," crown and branches Date stamp |
Type II Used early to mid-1930s? Diagonal small "Jerome" italic font Date stamp |
Type III Used mid-1930s to early 1940s Diagonal small "Jerome" signature-style font Date stamp |
Type IV Used late 1940s Plain back Date stamp only |
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ID #: jerome01 Source: Collection of Caroline Dean Artist: Jerome Limited Negative No. - Size: Postcard (Photo 79 x 131 mm) Card Type: Type I - Vertical JEROME, crown and branches motif. Date: Date stamped on the reverse, "7 OCT ..." Possibly taken in the mid-1930s. Notes: Presumably taken in the Derby branch studio. Subject: Caroline "Carrie" Sadler n�e Wileman (1905-) and John "Jack" Henry Sadler of Stanley, Derbyshire, full length seated/standing portrait. They were married in 1934. |
ID #: jerome03 Source: Collection of Emma Sullivan Artist: Jerome Limited Negative No. - Size: Postcard Card Type: Type I - Vertical JEROME, crown and branches motif. Date: Undated, but probably taken in the 1930s. Notes: Branch studio location unknown. Subject: Unidentified mother and child, half-length seated portrait. |
ID #: jerome04 Source: Collection of Emma Sullivan Artist: Jerome Negative No. - Size: Postcard Card Type: Type II - Diagonal small "Jerome", italic font. Date: Date stamped on the reverse, "22 DEC 1930?" Notes: Branch studio location unknown. Subject: Unidentified child, full length standing portrait. |
ID #: jerome08 Source: Collection of Brett Payne Artist: Jerome, Ltd. Negative No. - Size: Postcard (Folder 103 x 164 mm Oval Frame 79 x 118.5 mm Card 80.5 x 132.5 mm Photo 76 x 132.5 mm) Card Type: Type I - Vertical JEROME, crown and branches motif. Leather-look grey-green folder with embossed rose plant and corner designs, buff and grey oval passe partout matte. Date: Date stamped on the reverse, "22 OCT 1931" Notes: Branch studio location unknown. Subject: Two unidentified children, full length seated/standing portrait. |
ID #: jerome13 Source: Collection of Sylvia Rhodes Artist: Jerome Negative No. - Size: Postcard Card Type: Type I - Vertical "JEROME," crown and branches motif. Date: Date stamped on the reverse, "17 JAN 1932." Notes: Taken at the Nottingham branch studio. Subject: Lillian Nicholson, aged 11 (at centre), possibly with her sisters, full length standing/seated portrait. |
ID #: jerome12 Source: Collection of Chris Southall Artist: Jerome Negative No. - Size: Postcard Card Type: Type I - Vertical "JEROME," crown and branches motif. Date: Date stamped on the reverse, "18 JU? 1932." Notes: Taken at the Derby branch studio. Subject: Thomas Selby & Hilda Selby n�e Griffiths, full length seated portrait. He was born on 11 September 1901 at Birch Street, Manchester. Both of his parents died in 1905, so he and his brother and sister went into an orphanage, Styal Cottage Homes in Cheshire. After their marriage on 28 April 1930 Thomas and Hilda lived in her home town of Derby. |
ID #: jerome15 Source: Collection of Patricia Hurworth Artist: Jerome Negative No. - Size: Postcard (80 x 120 mm, but original has probably been trimmed) Card Type: Type I - Vertical "JEROME," crown and branches motif. Date: Date stamped on the reverse, "28 JAN 1933." Notes: Taken at the Derby branch studio. Subject: Thomas Hill (born c.1869) and Annie Hill n�e Hilliard (born 1874) of Derby, full length standing portrait with painted backdrop and table. |
ID #: jerome16 Source: Collection of Brett Payne Artist: Jerome Negative No. - Size: Postcard (84.5 x 132 mm) Card Type: Type III - Diagonal small "Jerome", signature style font. Date: Date stamped on the reverse, "1 APR 1935." Notes: Branch studio location unknown. Patterned edge. Subject: Unidentified young boy, perhaps 2-3 years old, in child's harness, full length standing portrait with cupboard, books and bookends. |
ID #: jerome09 Source: Collection of Brett Payne Artist: Jerome Negative No. - Size: Postcard Card Type: Type III - Diagonal small "Jerome", signature style font. Date: Date stamped on the reverse, "10 MAR 1936." Notes: Branch studio location unknown. Subject: Unidentified young woman, three-quarter length seated portrait. |
ID #: jerome09 Source: Collection of Barbara Ellison Artist: Jerome Negative No. - Size: Postcard (81.5 x 133.5 mm) Card Type: Type III - Diagonal small "Jerome", signature style font. Date: Date stamped on the reverse, "27 APR 1936." Notes: Probably taken at the Derby branch studio. Subject: Charles Vincent Payne (1868-1941), full length standing portrait. |
ID #: jerome11 Source: Collection of Sylvia Rhodes Artist: Jerome Negative No. - Size: Postcard Card Type: Type II Date: Undated, but taken c.1936. Notes: Taken at the Nottingham branch studio. Subject: Lilian Clerk n�e Nicholson, aged 8, head-and-shoulders portrait. |
ID #: jerome02 Source: Collection of Caroline Dean Artist: Jerome Negative No. - Size: Postcard (82 x 131 mm) Card Type: Type III - Diagonal small "Jerome", signature style font. Date: Date stamped on the reverse, "14 MAR 19..." - possibly 1936. Notes: Taken at the Derby branch studio. Hand tinted. Subject: Caroline Ruth Wheatley, born 1927 Stanley, Derbyshire, full length hand tinted portrait. |
ID #: jerome14 Source: Collection of Sarah Nash Artist: Jerome Negative No. - Size: Postcard (72 x 116 mm, but original has been trimmed) Card Type: Type III - Diagonal small "Jerome", signature style font. Date: Date stamped on the reverse, "27 NOV 1937." Notes: Probably taken at the Derby branch studio. Subject: Eileen Nash n�e Culling, aged 20 (born 23 June 1917, daughter of Jonathan Michael Culling & Amy Toplis), head-and-shoulders portrait. |
ID #: jerome05 Source: Collection of Marilyn McMillan Artist: Jerome Negative No. - Size: Postcard Card Type: Type III - Diagonal small "Jerome", signature style font. Date: Date stamped on the reverse, "21 SEP 1942." Notes: Taken at the Derby branch studio. Subject: Horace Watts Woolley and Phyllis M. Woolley n�e Hirst, born 1927 Stanley, Derbyshire, full length hand tinted portrait. Newspaper cutting taped to the reverse, "WOOLLEY-HIRST. - On September 15, 1942, at Alvaston Parish Church, Derby. L/Bdr. Horace Watts Woolley, son of Mr. and Mrs. S. Woolley, of 138, Raynesway, Alvaston, to Phyllis M. Hirst, daughter of Mr. and Mrs. G. Hirst, of 176, Brighton-road, Crewton, Derby." |
ID #: jerome06 Source: Collection of Clive Greatorex Artist: Jerome Negative No. - Size: Postcard (Folder 80 x 125 mm) Card Type: Unknown. Folder with scenic design, and oval passe-partout matte with square frame and horizontal "JEROME" at lower right. Date: Date stamped on the reverse, "16 DEC 1946." Notes: Taken at the Derby branch studio. Subject: Clive Greatorex, full length seated portrait. |
ID #: jerome10 Source: Collection of Sylvia Rhodes Artist: Jerome Negative No. - Size: Postcard (78.5 x 126.5 mm) Card Type: Unknown. Date: Undated, but probably taken c.1947-1948. Notes: Taken at the Derby branch studio. Subject: Sylvia Clark, aged 8, full length seated portrait. |
ID #: jerome07 Source: Collection of Clive Greatorex Artist: Jerome Negative No. - Size: Postcard (125 x 80 mm) Card Type: Type IV. Date: Date stamped on the reverse, "27 JAN 1949." Notes: Taken at the Derby branch studio. Subject: Clive Greatorex, full length seated portrait. |
Historical Directories from the University of Leicester
- Anon (1925) Kelly's Directory of Derbyshire, Kelly's Directories Ltd., London.
- Anon (1932) Kelly's Directory of Derbyshire, Kelly's Directories Ltd., London.
- Anon (1941) Kelly's Directory of Derbyshire, Kelly's Directories Ltd., London.
Indexed 1841- 1901 Census images from Ancestry.com
Transcript of the GRO Index from FreeBMD
Adamson, Keith I.P. (1997) Professional Photographers in Derbyshire 1843 - 1914, The PhotoHistorian, No. 118 Supplement, September 1997, ISSN 0957-0209.
Craven, Maxwell (ed.) (1993) Keene's Derby, Breedon Books, Derby, pp. 200-202
Jerome Ltd. Studio Portraits Flickr Group by Gavin Parry
Jerome Studios by Maurice Fisher on his Photographic Memorabilia web site
Jerome Limited by Peter Stubbs on his EdinPhoto web site
Many thanks to Barbara Ellison, Sarah Nash, Patricia Hurworth, Chris Southall, Clive Greatorex, Marilyn McMillan, Sylvia Rhodes, Emma Sullivan and Caroline Dean for kind contributions of images and information.