New Maytag Repairman replaces JumpNEWTON, Iowa (AP) -- The face may be new but the Maytag Repairman will still be lonely.
Actor Hardy Rawls will take over the part of Ol' Lonely in Maytag advertisements from Gordon Jump, who's retiring from the role, the company said Tuesday.
"I've never been so excited about something in my life," said Rawls, 50, another veteran character actor. "I feel it's truly a heartwarming and lovable character that is so much fun to play."
Rawls has appeared in television shows including "Ed," "Law and Order" and "Judging Amy" and is known for his role as the father on Nickelodeon's "The Adventures of Pete and Pete." He also has appeared in movies, the theater and more than 300 commercials. The 71-year-old Jump has portrayed Ol' Lonely, one of the most famous advertising characters ever created, since 1988. The late Jesse White originated the role in 1967.